نوع متن: کامل

Sarmayeh Bank

Sarmayeh Bank is the sixth private bank in Iran and the first private bank with the largest initial Sarmayeh in the country. This bank started its activity in 2004, but faced with economic margins. In 2016, the new management structure of the Sarmayeh Bank, with the intention of reviving the lost reputation of the brand, …

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Pronexo

Pronexo is a large and well-known company in the field of technology, which specializes in setting up and maintaining networks for organizations and businesses. Pernexo’s goal at the start of the project was to gain a larger share of the highly competitive network equipment import market. Reaching such a position had requirements, one of which …

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Mel&Moj

Mel&Moj is an Iranian clothing brand. The founders of Mel&Moj were two entrepreneurial sisters who decided to change the position of the brand through the development of branches and stores and the production of luxury products. It was necessary that such a change of approach was also reflected in the brand identity. The primary core …

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Lafarrerr

Lafarrerr is one of the big brands in Iran’s cosmetics industry, which faced two main challenges in the field of brand image identity. First, this brand was operating in a very busy market and its managers were looking for a different design identity in order not to get lost in the crowd. Another challenge was …

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Ladder Team

Ladder Team is an art-educational institution that has defined its activities for the teenage age group. The trainers and lecturers of this institution are selected from different countries and students from all over the world have the opportunity to participate in Ladder Team projects. In the beginning, this institution operated under the name of Aftab …

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Graph

Graph is a knowledge-based company in the field of information and communication security, which was established in 2014. The initial core of Graph consisted of a number of elite young people who, after 4 years of official activity in the form of a company called “Hosin System Noor Data Analytics”, decided on branding. Because the …

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Charisma

It was a small portfolio company that wanted to become a bigger financial leader. Vand International Company was invited to add new visual capacities to Charisma in line with the development goals of the brand while maintaining some elements of the previous visual identity. Originally, Charisma needed a distinct design identity so that later when …

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Asiatech

Asiatech is the first company to remove the speed limit in intranet communication. Asiatech, as the most complete provider of communication solutions in Iran, today offers a comprehensive range of communication solutions to home and corporate subscribers. This large company has more than 700 active employees and has the most extensive fixed communication infrastructure in …

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Saramed Bazar

Sarmad Bazar Company is one of the capital market players that provides portfolio management and investment services to various audiences. This company previously entered the market with a focus on business markets (B2B) and served corporate and large customers, but with business strategies based on the development of activities, it was decided to enter the …

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Nexa

Nexa’s design strategy was developed step by step based on the watch model (link). We found that although “customer care” is a general characteristic of the country’s construction industry, including Nexa, Nexa’s distinguishing feature compared to other market players was its “modernity” and prominence of the “architectural” element. Nexa’s rebranding focused on the key statement …

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