It is the largest competitive design event in the world, which has been held in Italy every year since 2009. Based on scientific and ethnographic research and analysis of thousands of other design events, this competition has 100 different categories in 4 fields of industrial design, graphic design, interior design and architecture, and engineering and art awards.
The organizers of the A’Design event emphasize that they want to build a better society with design, independently and away from political approaches and ideologies, and support the global design culture by identifying and introducing the best ideas, plans and design concepts. A’Design’s mission is to provide a fair, competitive and ethical platform for designers, artists, architects and innovators worldwide. The awards of this event are, in order of importance, platinum, gold, silver, bronze and iron, each of which has independent evaluation criteria and separate judges. The most valuable part of the A’Design competition is the introduction and recognition of the “Designer of the Year”. The Designer of the Year award is given to someone who has had a greater impact on the development and growth of design in that particular year.
With the approach of encouraging young designers, this event has a special section for young people in which young designers under 40 years of age are praised. A’Design has become a design standard due to its standard quality and its judgments and selections, now more than a competition, and winning it shows the high quality of designers’ work. This prestigious award also has a celebration called A’ Design Award Gala-Night, during which award-winning products and designs are displayed and informed to the public and the press around the world.